TRUFF Black Truffle Hot Sauce
A different hot sauce experience
Truff Hot Sauce is an experience in itself. It elevates your dishes with the luxurious flavor of truffle, and is vegan and gluten-free.
TASTING NOTES FROM THE CURATOR
Using only the freshest and best ingredients to give you a different hot sauce experience, Truff Hot Sauce is infused with black truffle, chili peppers, and organic agave nectar. It has absolutely no preservatives, and is vegan, and gluten-free.
It has a beautiful consistency, thicker than the usual hot sauce, which makes it cling to your food. It has an umami aroma, and its flavor is unique. The truffle taste is prominent, and is low to medium in heat, with a nice sweetness from the agave.
PREPARATION AND PAIRINGS
Truff Hot Sauce would be incredible slathered on chicken wings, or on barbequed ribs. Add it into your scrambled eggs, or mix it with your dips.
Use it on your pizza, ramen, burgers, and anything you like putting hot sauce on!
A MODERN SUCCESS STORY
Truff’s journey is a story of success only found in this era. It began as a simple Instagram account called @sauce, which founders, Nick Guillen and Nick Aljuni, dedicated to food content with an edge inspired by their love for hip-hop and streetwear.
They eventually furthered their brand in 2017, and found their niche in hot sauce, a global market that saw significant growth thanks to the growing immigrant population, and millennial foodies seeking new and adventurous flavors. Guillen and Aljuni also found that there was something lacking in the market: a condiment that gave people an elevated, luxurious experience. Thus, Truff was born.
Being a digitally native brand allowed them to build their brand, and build their audience and their clientele, and to market freely. And after only two years, brick-and-mortar retailers started to express interest. They can now be found in the department store of Neiman Marcus, in popular LA store, Erehwon, and in Whole Foods. They also made it on Oprah’s Favorite Things list in 2018, and if that isn’t incredible, we don’t know what is.
Keep your Truff sauce in a cool, dry area. Unopened, they last for 1 year. Truff sauces contain no preservatives, so they must be refrigerated upon opening.