Lavazza Qualità Oro, whose very name means “gold quality,” has been an Italian favorite since 1956—a blend created for those who appreciate refinement in every sip. Made exclusively from 100% Arabica beans, sourced from Central and South America, this medium roast offers a cup that is both aromatic and smooth, with a luminous golden crema that sets it apart. The fragrance is enchanting: honeyed sweetness mingled with subtle floral undertones and hints of ripe fruit. On the palate, it is elegant yet lively, unfolding with delicate notes of malt, citrus zest, and a whisper of jasmine. The body is rounded and velvety, balancing brightness with gentle depth. Each sip evokes the warmth of an Italian morning—sunlight streaming into a café, the air filled with conversation, and the promise of a day touched by grace. Qualità Oro is more than coffee; it is the taste of golden moments cherished and remembered.
The refined smoothness of QualitĂ Oro makes it a versatile partner across the table.
Qualità Oro carries with it decades of Italian coffee heritage. First blended in 1956, it has remained a symbol of Lavazza’s pursuit of excellence—a golden standard that reflects both artistry and tradition. Its iconic golden tin is more than packaging: it is a keepsake of Italy’s postwar optimism, when daily rituals of coffee became a symbol of joy and resilience. To open a tin of Qualità Oro is to join generations of families who have savored its luminous aroma, making it not just a beverage but a cultural thread woven into everyday life.
Store the Lavazza QualitĂ Oro tin in a cool, dry place, away from direct light and strong odors. Reseal tightly after opening to preserve its delicate aromas and flavor. Best enjoyed within 2 weeks of opening.